The challenge

--Winning consumer acceptance:
  • Through its use of referral marketing, the ePrio channel renews affiliate marketing, a $3B market in the US alone.
    ePrio will sell its services to sellers via existing affiliate networks, while empowering consumers to seek sellers they wish to recommend.
  • The real challenge will be to attract consumers in ever increasing numbers.
    From a user point of view, the offer should be a Facebook compatible social game, combining the best of privacy and openness.
  • In preparation for external funding, the priority is to design and deploy a prototype, web-based and mobile.
--What is ePrio?:
  • Founded in 2000, ePrio Inc. is the original owner of "eprivacy.com", an unfunded start-up focused on eprivacy.
    Its patented, downloadable software platform delivers the user a trustworthy, universally accessible "back-office".
  • In the past, ePrio offered confidential matching services packaged as a visible "front-office" application.
    This effort has left ePrio with a deep, practical understanding of both its technology and consumer reactions.
--Who is Philippe Coueignoux?:
  • Philippe Coueignoux holds a PhD from MIT in Electrical Engineering and Computer Science.
    He brings to ePrio more than 30 years of experience in designing, implementing and promoting innovative computer software.
    An eprivacy specialist since 1995, he is the inventor behind the ePrio's IP portfolio.
    For the past six years, he has acted as the advocate for eprivacy in his well regarded weekly blog "Philippe's fillips".
--Time for you to decide: --
August 2012
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